Advertising and other commercial activities happen in an instant on social media. Are you covering your bases legally when posting photos of individuals or groups on your company social media accounts?
State law governs when you can use a person’s name or likeness for commercial or advertising purposes – this is commonly referred to right of publicity or right of privacy depending on the context and legal status in the jurisdiction.
In Pennsylvania, there is a somewhat complicated legal framework comprised of both statutes and case law that governs right of privacy and right of publicity. Continue Reading When Can You Use Photos of Customers or Employees for Business Purposes?